I am a little late in posting this and its not very often I will just post a straight out press release but this says it all and it would be kind of silly for me to start tweaking it into my own words:
 URBAN DECAY RECEIVES AWARD AFTER CANCELING PLANS TO SELL IN CHINA
 Cosmetics Company Reverses Earlier Decision to Sell Products in China, Where Animal Tests Are Required
 London  – Following discussions with PETA US – and after receiving e-mails from  thousands of its supporters – top cosmetics company Urban Decay has cancelled previously announced plans to begin  marketing its products in China, where cruel and deadly animal tests are  currently required by the government. For staying true to its slogan – "We  don't test on animals. How could anyone?" – at the cost of potential  financial benefit, Urban Decay has been returned to the Humane Cosmetics Standard endorsed by PETA UK and will also receive PETA US' Courage in Commerce Award.
 "Urban  Decay is a corporate champion in PETA's book for refusing to pay for  animals to be harmed and killed for the sake of overseas profits", says  PETA UK Founder Ingrid E Newkirk. "The company's ethical  decision also reveals the moral decay of other larger companies that  have sold animals out for a market share in China."
 Bold  and edgy, Urban Decay's cosmetics products – many of which are  specially marked with a purple pawprint to show that they are vegan –  have long been a top choice for consumers who are as fashion conscious  as they are concerned about animal welfare.
 Not  all companies are as principled as Urban Decay is: Estée Lauder, Avon  and Mary Kay recently changed their animal testing policies in order to  begin paying for poisoning tests on animals to market their  products in China. But ethical companies such as Urban Decay may not  have long to wait before non-animal tests are accepted in China: thanks  to PETA US–funded scientists, the Chinese government is now poised to  accept its first-ever non-animal test for cosmetics  ingredients.
 For more information on animal testing, please visit PETA.org.uk.
Urban Decay totally deserve the award they have been given and the sooner that more companies stand up and do the same the sooner Animal Testing in the Cosmetics Industry will be no longer!
I hope you enjoyed reading the release as much as I did!
Ems xo 

 
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