Festival Fashion by The Mallzee Team

Hey My Beauties,

Earlier in the week I introduced you to Mallzee and the team behind the new virtual mall, when I had my Q & A with them I asked them to each pick an item that they feel would be perfect for the festival season and here's what they had to say:

The ultimate festival look- although it’s completely nonsensical to wear white leather boots to a festival, we cant help but think this pair will only look better once scruffed up a bit. Following Selfridge’s #denimlovers party, we’re loving anything jean based at the moment- this dungarees dress is perfect for combining both festival comfort and style. The loose Breton top is a multi-tasking lifesaver and can easily be thrown on with jeans for day two. We’ve put a gorgeous cuff in there, too- minimal but perfect, it will add an extra element to your look. Shrug the leather jacket over your shoulders to keep the rain off and you’re good to go!

Leather Jacket £165 from Urban Outfitters
Striped T-shirt £17.50 from French Connection (usually £35 but it's currently on sale)
Denim Dungaree Dress £40 from ASOS
Jeffrey Campbell Lindi Boots £198 from Free People
Bear Head Cuff Bracelet £198 from Free People

I think they picked some great pieces although I am not sure I would be walking around with those beautiful boots and cuff on at a festival.

What do you think of their picks? would you like any of the items above let me know and don't forget you can get a VIP account with Mallzee when you sign up via this link which is only available to my readers at the moment.

Until next time lots of love

Introducing Mallzee: All Of Your Favourite Shops In One Virtual Mall!

Mallzee are a brand new online mall which bring all of your favourite brands together under the one roof, so to speak, You will find the likes of ASOS, Burtons, Urban Outfitters, Forever 21 and many more top brand fashion stores. You can build up your own personal wardrobe from all of the shops saving the items in one place until you are ready to place your order.

This UK based company give you the oportunity to earn mallzee money each time you spend through them, this money can be used as store credits, against exclusive offers and other stuff.

Enough of my introduction I had the chance to chat with the Mallzee team and ask them a few questions so, to learn more about the company and those behind it carry on reading

1. Who are the people behind Mallzee and tell us a little about yourselves?

Cally: CEO

Cally is the mastermind behind Mallzee. A keen entrepreneur at only 25 years old, Cally has a background in PR and has worked for one of the worlds biggest PR companies. He claims he's not yet a full fashionista but we're always catching him reading fashion blogs on his lunch break!

Callum: COO

Callum provides the bridge between the business and technical aspects of Mallzee, having previously ran an award winning business. He's a bit of a daredevil, riding motocross in his spare time, and is forever coming into the office with bumps and bruises! Callum always packs a punch and knows how to get his head down and work but we all know he's a big softie at heart! 

Jamie: Head of Product

Jamie is a genius of all things code. He's been known to whip up amazing apps in a matter of hours and while the rest of the team stare in amazement at the creation, Jamie humbly tells us it's 'no big deal'. On top of this he's also the office sweetheart/tea addict and is loved by all. 

Laura: International Engagement Officer

Laura is a fashion business graduate and has interned at magazines and PR companies in London before joining Mallzee at the very start as an intern. Laura has been known to be attached to her laptop 24/7 and is forever hunting for the best blogs out there. She's obsessed with all things fashion and has an unhealthy fascination with handbags, and dogs!

Rachel: Head of Content

Rachel is also a fashion graduate and has had experience interning at top fashion magazines in London. She joined Mallzee as an intern then came on board as Head of Content thanks to her fab ways with words. Rachel is a self confessed drama queen, gets very excited about reduced cakes in Tesco and is a keen skateboarder who has been known to tweet Tony Hawk on occasion!

Alex: Designer

Alex graduated from a top art school and specialises in product design and branding. She's had experience designing for fashion brands and has designed some incredible concepts and products that would blow your mind! She claims not to be a fashionista but she's always strolling into the office looking super stylish and freaks out at thought of a moth eating her clothes!

David: CTO

Mallzee's technical wizard- David has over 25 years experience in the industry and is a total expert at what he does. David is responsible for Mallzee's technical side, the side that makes Mallzee smart and shows you things that suit your tastes. Somewhat of a dark horse, our roving techy is known his love of salted liquorish (we know- it sounds awful!)

Our Amazing Interns: Johnny, Mhairi, Mandy, Caroline, Amanda. 

We may be biased but we think we've got the best interns around. The Mallzee interns are a huge part of what we do and they're such an important part of our team and do WAY more than make the tea, in fact, we actually make tea for them!

2. What was the inspiration behind Mallzee?

Mallzee was created out of the realisation that online shopping was getting boring. People want more than just clicking and buying. We don't think shopping online should be a chore, we want people to have fun when they shop online and be able to chat to their friends and see things that suit their tastes rather than scrolling through pages and pages. 

3. What makes Mallzee unique from other shopping sites?

Mallzee is unique as it is designed just for you. With Mallzee, you can shop all your favourites in one place, your very own online mall, and see things that are specially selected for your taste. We think shopping should be social and that's why we let you chat to and shop with friends in real time. We also reward you for shopping with us by paying you Mallzee Dollars, getting paid to shop- amazing right?

4. If you could each pick one brand that you deal with as a favourite which brand would that be and why?

Cally- ASOS because they do some really cool menswear

Callum- Burton because they've got a good range 

Jamie- Topman because they've always got good deals on shirts!

Laura- Urban Outfitters because they sell some really cool brands that you can't get many other places

Rachel- Free People is a new favourite of Rachel's that she discovered through Mallzee. She loves the grungy, battered look their pieces have and that you can buy them with that cool look without needing to scruff it up yourself.

Alex- Karen Millen because the quality of their fabric is amazing! She really likes their edgier pieces. 

David- Burton because it's not too fussy

Johnny- Urban Outfitters too because they offer a wide selection for men which is quite rare and they use lots of colour

5. What is your staple fashion piece?

Cally- A crisp white shirt because I never know when I'm going to have to run out to a meeting!

Callum- A graphic tee- simple yet stylish

Jamie- A checked shirt and occasionally a baseball cap!

Laura-  A statement necklace because it can totally change up any outfit

Rachel- Jeans & a T-shirt because you can dress them up or dress them down!

Alex- Scarfs- you can wear them with everything!

David- You can't go wrong with a good pair of jeans!

Johnny- Double denim!

Mallzee are giving all of my readers the chance to have VIP accounts for free by signing up following this link:  http://mallzee.com/Account/Register its free so, what is there to lose? 

On Thursday the Mallzee Team will be showing you what their top fashion picks are for the Festival season so, come and have a read when that goes live :)

Green Jeans: The Next Big Trend?

 

Denim giant Levi’s recently announced that their new green clothing range, Waste Each product in the Levi’s Waste

James Curleigh, global president of the Levi’s brand, said, “From the beginning, we have designed our products with purpose and intent. By adding value to waste, we hope to change the way people think about recycling, ultimately incentivizing them to do more of it. This collection proves that you don’t have to sacrifice quality, comfort or style to give an end a new beginning.”
The eco-jeans, available for both men and women, will make up part of Levi’s Spring 2013 collection, representing the next chapter in the company’s on-going commitment to sustainable design. Previously, their Levi’s Water

They also introduced their ‘A Caretag For Our Planet’ scheme in 2009, which educated consumers about how to clean clothes with less environmental impact. The company is a member of the Better Cotton Initiative, an agreement to reduce water and pesticide use during the cotton growing process, which is better for the planet and the cotton farmers. So far Levi Strauss &Co have blended this cotton into 5 million pairs of jeans.

While it’s a few months before this new collection hits UK stores, you can still buy Levi jeans at Very.co.uk. They have skinny, bootcut and straight leg designs, so whatever your style and whatever your shape, you can look great for autumn/winter 2012. The purple pair, especially, will go great with tan boots or heels to create a bang on trend autumnal look.

*Guest Post

Review: Stylepilot

I always struggle when it comes to buying gifts for the men in my life especially when it comes to clothing so, I checked out a site called Stylepilot.

Stylepilot is currently only for men's fashion and it works in a similar way to some of the shoe selector sites that are around. You start off by inputting all of yours (if you are male) or your favourite mans stats in and then the site will generate recommendations for you.

You get the option to save your settings by registering with the site so every time you want a new recommendation your stats are already stored.

Another great feature is the Outfit builder section which shortlists everything that you match from your inputted stats meaning you can create your perfect outfit. Within the Outfit Builder you can choose by event type to make life even more easier.

For those that just like to browse for clothes that option is there too!

I think this is a very clever idea and nice that guys have been catered for in this way as usually its us girls that get all the cool fashion gadgets.

Stylepilot stock great branded items including GAP, Paul Smith and even high street favourite Topman.

You can find style pilot by visiting their website http://www.stylepilot.com/ so, go and check it out and tell me what you think, Would you use this? Do you like the idea?

Until next time

Ems xo